Folloze + Dun & Bradstreet
Activate Dun & Bradstreet data and use Folloze to power personalized digital buyer experiences for D&B Rev.Up. Grow your revenue by unifying data, targeting audiences, and engaging buyers across the entire journey.
Engage target audiences at scale
Leverage AI-driven insights to engage target accounts with a high propensity to buy. Deliver relevant, contextual, and personalized experiences across any channel—including display, paid social, email, sales engagement, website resource centers, and more.
Supercharge ABM campaigns with targeted events
Host high-touch virtual events to accelerate pipeline and deepen account engagement, with Folloze Targeted Events. Full suite of capabilities includes invitations and registration, video streaming with integrated chat, post-event follow up, and attendance analytics.
Identify, engage, and convert target accounts
Integrate D&B Visitor Intelligence into Folloze to identify and match visitors with their unique D-U-N-S® Number. With this context, any marketer can create contextual and personalized campaign experiences that accelerate pipeline growth.
Gain a 360-degree view of account activity
Aggregate all account engagement activities using Folloze—surface topics of interest, measure campaign impact, and inform next best actions. When combined with first and third-party data in the D&B CDP, Folloze helps to paint a complete picture of all touchpoints across the buyer journey.