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"Adding value throughout the sales process is key.
With Folloze, we can differentiate our sales conversations, and increase our win rate."

"Adding value throughout the sales process is key. With Folloze, we can differentiate our sales conversations, and increase our win rate."

"Adding value throughout the sales process is key. With Folloze, we can differentiate our sales conversations, and increase our win rate."

"Adding value throughout the sales process is key. With Folloze, we can differentiate our sales conversations, and increase our win rate."

Jason Mefford
Director of Inside Sales

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Challenges

Boost win rate by adding more value to sales follow-ups

Ensure visibility at every stage in the deal

Instantly connect sales reps to relevant, personalized content for any lead

Enhance collaboration with outside champions

Find smarter ways to measure prospect engagement

Boost win rate by adding more value to sales follow-ups

Ensure visibility at every stage in the deal

Instantly connect sales reps to relevant, personalized content for any lead

Enhance collaboration with outside champions

Find smarter ways to measure prospect engagement

Solution

Integrate Folloze platform throughout the sales process

Leverage one tool to share content

Simplify experience with UI fully integrated into Salesforce.com

Produce customized boards for leads based on key attributes

Employ rich analytics to find engagement patterns

Integrate Folloze platform throughout the sales process

Leverage one tool to share content

Simplify experience with UI fully integrated into Salesforce.com

Produce customized boards for leads based on key attributes

Employ rich analytics to find engagement patterns

We can always track email opens and click-throughs, but Folloze takes the metrics a level further. Now we can ask, ‘How long they were on the board? How many pieces of content did they consume?’
“We can always track email opens and click-throughs, but Folloze takes the metrics a level further. Now we can ask, ‘How long they were on the board? How many pieces of content did they consume?’”
Jason Mefford
Director of Inside Sales, Digium

Results

Doubled win rate with increased visibility and enhanced customer engagement

Added value for customers by providing first-rate, relevant content -- at the right time

Improved discovery of top leads, enabling sales reps to accelerate their outreach

Differentiated from competition through unique prospect experience

Empowered sales champions to strengthen their case for Digium via targeted content

Doubled win rate with increased visibility and enhanced customer engagement

Added value for customers by providing first-rate, relevant content -- at the right time

Improved discovery of top leads, enabling sales reps to accelerate their outreach

Differentiated from competition through unique prospect experience

Empowered sales champions to strengthen their case for Digium via targeted content

With Folloze I love the fact that, even with my limited marketing
capability, I can create boards for my team based on insights we
have from sales. It helps me to add meaningful content in addition
to what marketing provides us.
With Folloze I love the fact that, even with my limited marketing capability, I can create boards for my team based on insights we have from sales.
It helps me to add meaningful content in addition to what marketing provides us.
Jason Mefford
Director of Inside Sales, Digium
"With Folloze I love the fact that, even with my limited marketing capability, I can create boards for my team based on insights we have from sales. It helps me to add meaningful content in addition to what marketing provides us."
Jason Mefford
Director of Inside Sales, Digium

Digium, a telephony pioneer, is empowering communication for businesses of all sizes, and their Sales Team is now empowered to make every touch point count.

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Want to learn more about the impact
of content on Revenue?

Want to learn more about the
impact of content on Revenue?

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